Task models are a simple, yet incredibly powerful, design tool. They help us to record user needs in a way that the whole team can work with, all the way from discovery to deployment and beyond. In the UX community, task models have been somewhat eclipsed by experience maps and service blueprints of late. I’m all for a juicy mapping exercise when I’m helping an organisation make strategic decisions. But what if the job at hand is the result of all that strategising: designing a website or an Alexa skill, say? I’ve seen too many teams struggle to convert research insights into compelling designs. Task models can help. In this workshop, we will step through the process of researching and creating a task model and applying it to digital design. You’ll leave the session knowing how to get started with your own task models. In between hands-on exercises, I’ll talk about how a task model can influence IA and UI design for digital products. I’ll include practical examples from the world of e-commerce and look at some common interface problems that can be attributed to poor task modelling. I’ll also look at the psychology behind task models and show why they matter so much to designing effective structures and interaction flows. You’ll get the most out of the session if you have a basic understanding of UX research.